Flooded blocks of pastel and handrawn illustrations refresh the bakery's brand identity to compliment its bright, playful products.
Each aspect is a nod toward the bakery's whimsical creations, a website meant to interact with users in the same playful way as their cakes do. Zooming in on images, sorting based on categories, and a dynamic contact form all engage the visitor a unique manner, making this site (and its products) stand out from others in the industry.
